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Morgenthaler Signs With El Grande Lures

February 2, 2010

Coulterville, IL – Today El Grande Lures of Linton, Indiana announced that Chad Morgenthaler, an FLW Tour pro from Coulterville, Illinois, has joined the company’s pro-staff.

The timing couldn’t be better. With FLW Tour season about to commence on Louisiana’s Red River, Morgenthaler is on the hunt for monster bass. Fortunately, El Grande’s products should give him the edge he needs. The company’s lures are most frequently used on the big bass factories of Texas and Louisiana, but they’ll work anywhere that trophy bass swim.

“I’m really excited about the opportunity to work with a great soft plastics company like El Grande Lures,” Morgenthaler said. “I hope to play an instrumental part in helping to brand and market their products as they broaden and expand their business plan. It is always an honor to be included in the design process while a company ‘tweaks’ their products to maximize their effectiveness.”

El Grande’s owner, Jay Schurz, said the following: “We are excited about this partnership as Chad will be instrumental in working directly with me in product design. Chad fully understands our niche in the market, which is creating big soft plastics with industry leading color schemes. We look forward to many years of working with Chad and hope to be an integral part of helping Chad achieve his goals."

El Grande Lures currently has three products in its lineup:
•    The Gila Monster, an 8 ¾ inch lizard that can be Carolina rigged or Texas rigged;
•    The El Grande Tube, a flipping tube meant to handle the toughest cover and fish around; and
•    El Grande Sapo, a soft plastic toad that churns the water like a buzzbait.
All three lures are available in standard colors as well as some patterns unique to El Grande.

For more information about El Grande Lures, go to www.elgrandelures.com.
For more information about Chad Morgenthaler, go to www.chadmorgenthaler.com.

Greg Hackney to move to Phoenix Boats

Phoenix Boats President Gary Clouse announced today that Elite Series Pro Greg Hackney has made the move to Phoenix Boats. “Greg is obviously one of the biggest names in the industry and will be a great asset in our marketing efforts”, states Clouse.  Greg will be fishing in the 2010 Bassmaster Classic in Birmingham in a Phoenix 721 Pro XP as well as the 2010 Bassmaster Elite Series.

“After a visit to the Phoenix factory and seeing how these boats are built and meeting the management team, I knew this was the place for me to be,” stated Hackney. “ It is well known that the Bassmaster Elite Series puts a boat to the ultimate test, and with the materials and workmanship that goes into a Phoenix and hearing about the companies plans for the future, the decision was easy, “ he adds.

“Greg is the type person that we are very comfortable partnering with,” says Clouse. “First of all, he is a threat to win anywhere he goes. Equally important is the type person he is. We are very focused on working with anglers with high standards on and off the water. We are very excited about this and look forward to a long-term relationship.

Hackney has qualified for 9 Bassmaster Classics, has 2 Elite Series wins and 34 top 10’s. He is one of only 2 anglers to qualify for the Bassmaster Classic and the FLW Cup in 2008 as well as FLW Angler of the Year in 2005. His most recent win was the FLW Championship in Pittsburgh, collecting 500,000 dollars for his efforts. His Bass Fan world ranking is currently 19th.

Phoenix Boats is a Tennessee corporation headquartered in Tullahoma, Tn. in a modern 50,000 square foot facility on 10 acres.  For more information contact Phoenix Boats, 210 Industrial Blvd. Tullahoma, Tn. 37388.  Website address phoenixbassboats.com,   Phone 931-455-2014, Fax 931-455 2086, E-mail gclouse@phoenixbassboats.com